KAFFEINE / Public Relations, Travel & Tourism

Growing Reputation During a Time of Uncertainty

17 April 2020
Growing Reputation During a Time of Uncertainty. 
 
A webinar for marketing leaders.
 
In this webinar Will Kallaway provides comprehensive advice and insight on how consumer facing brands can adapt and grow during the Covid-19 era and thrive beyond in the ‘New-Normal’. 
 
The webinar, first provided to UKinbound members, covers: 
 
  • An overview of the new emerging consumer behavioural needs which brands should know about and tap into
  • Advice with examples of how brands can tap into these new consumer themes 
  • A clear four step communications plan for brands to follow 
  • PR planning tools to help remote teams gather information and run communications with clarity and measurable impact
  • Advice on how to strike the right sentiment
 
 
Joss Croft, CEO, UKinbound, opens the recording with an overview of UKinbound’s work before introducing Will. 
 
UKinbound said: "Big thank you to Will Kallaway for an informative, engaging and positive webinar. Plenty of food for thought and practical advice on managing your reputation - from effective communication to harnessing opportunities and planning for the future."
 
Image credit: NIAID-RML